Your building can be the perfect advertisement for your company if you use it in the right way. Whether your building itself will be visited by clients or not, paying the right attention to the look of your building can still offer quite surprising results.
One way to make a building stand out is with the right lighting. Whether this involves leaving a certain number of lights on in the building at night to help your interior or even architecture stand out, or whether this involves using external lighting to highlight specific areas of the façade, if you can make your building look attractive at night, people will instantly associate you with being an attractive and interesting company.
However, this will of course cost money on an on-going basis and will also no doubt serve to up your carbon footprint and, as such, this might not be the best approach for everyone. For those who want a more ethical approach, there are others ways to catch people’s eyes both during the day and at night.
Not every building is blessed with the best looks and, for those that aren’t, large format printing can go a very long way. Whether you choose to use PVC banners or full building wraps, by creating interesting designs, you can easily draw attention to your building, and in turn your business, in extremely interesting ways.
Whilst PVC banners can draw attention to your name, building wraps can do even more, turning your building into a piece of eye-catching art or even simply allowing it to become a surrealist nightscape or a constant, attention-grabbing advert.
There are many ways to make your building stand out, from architectural renovations to unique lighting. However, one of the cheapest and most effective is likely to be some simple, well-planned large format printing.