Website owners, regardless of the type of site they own and run, nearly always hit one particular problem at some point in a site’s lifecycle: the issue of how to sustain existing visitor levels, and ideally increase visitor numbers in the future.
However, by employing consistent, and affordable marketing techniques it’s possible to regain, even exceed your initial visitor numbers.
One way of doing this is to ensure your site is optimised for search engines. Essentially this means, providing search engines which index your site with the right kind of information – information that will then enable your site to gain a high ranking in searches.
Search Engine Optimisation is sometimes facilitated by paid professionals, who do have considerable expertise, but there are some basic steps you can perform for yourself. These include:
– Choosing keywords which are likely to match common search phrases entered in to the major search engines.
– Using these keywords frequently around your site, especially in all-important title pages.
– Keeping your language simple, clear, and always driving home the unique selling points of your site – what makes it stands out from the crowd.
– Ensuring that your site is easy to navigate, and responsive, so that search engines don’t experience timeouts whilst indexing.
-Providing a site map to ensure every piece of content gets crawled by search engines.
– Using a blog to promote your site.
Should you choose web hosting by EUKHost, you can be sure your site will have high levels of uptime, and responsiveness, meaning it will be more easily accessible to the popular search engines. Furthermore with affordable website hosting from EUKHost you will benefit from excellent 24/7 technical support to keep your site up and running.
Finally, to be double-sure, you could consider dedicated SEO-focused web hosting by EUKHost.